Do you remember those collectibles abandoned to gather dust, those objects that come back only when nostalgia hits you? That’s in the past. Kintana makes the gadget smart, a phygital “creature”. Better yet, a phygital experience.
MAKE YOUR PRODUCT SMART
Scan the Barcode/QR code on the pack or get your phone close to the RFID product. Done! Here’s all you need to do to enter the phygital world that we created for you. You are already in, ready to unlock digital contents and games customized around your interests.
GAMIFICATION - the switch that unleasheS your contents
The digital environment that makes your business grow.
How to make your gadget smart
Your product as a gate between two worlds. That directly connects the consumers and the business, which now can satisfy its customers’ desires. Our BtoB bridge, built on information and exclusive contents, for a profitable 1 to 1 communication. The consumers become, this way, the protagonists of a “user centric” experience, that strengthens the feeling of belonging, based on the offer of contents tailored to their real preferences.
Users can, not only collect branded gadgets, but also find contents customized around their interests. According to the preferences expressed by the user, the ecosystem of micro-services is able to give back contents reflecting the product and the topics that have been searched. Clients can pro-actively interact with them, stimulating their curiosity and the communication with the brand. Tutorials, suggestions and guides, information, educational contents, events, games and activities linked to the business value are the perfect lead magnet to encourage the user to be aware of being profiled.
Thanks to Kintana’s tools, partners benefit from an accurate data collection, KYC strategies through a tool capable of implementing gamification, CRM and loyalty projects. Knowing your customers is the new “knowing yourself”. We create the perfect path for each user by providing personalized contents suitable for the expected experience. This way we help the users to interact with engaging activities and we significantly improve the learning curve.
Communication and activity
A signage network will be available for the users to guide them through their journey. Kintana technology will make your products smart, and these will both engage the users and gain information about them. Surveys and quizzes will collect personal, attitudinal and behavioral data, encouraging the users with prizes and rewards.
At the end of the activities designed to reward the users, a series of direct communications will be activated to help them get their reward. Meanwhile, specific call-to-actions will suggest new experiences and contents. Their attention will be drawn to strategic points to initiate a profitable communication.